Central Window Cleaning
BRMC

Date Range

Last 7 daysLast 30 daysLast 90 days
→

Markets

All LocationsCleveland (All)PittsburghColumbusCincinnatiToledo (Suburban)IndianapolisAkronDayton
Drill-downs:Cleveland CentralCleveland EastCleveland SouthCleveland WestFort Wayne

PPC Performance Summary — All Locations

vs. 2026 ago: same 2026-02-02 → 2026-05-02 window prior year

Ad Spend

$11,734.61new

Total Leads

91new

Cost Per Lead

$128.95new

Spend ÷ (forms + calls)

Click → Lead

2.3%

Leads ÷ Clicks

Avg CPC

$2.93

Year to Date — All Locations

Spend YTD

$11,734.61

Jan 1 → 2026-05-02

Leads YTD

82

Calls + form submissions

CPL YTD

$143.10

Spend ÷ leads · year to date

ROAS

$0

Coming soon · pending revenue integration

Lead Quality

Form Submissions

73new

Phone Calls

18new

Calls Answered (Ads+LSA)

95%

455/479 from CallRail

Avg Call Duration

1m 47s

CallRail (all channels)

Clicks

4,011

4.89% CTR

Recent Form Leads

DateNameServiceSource
2026-03-27Jamie DolsenPower WashingGoogle Ads - Fort Wayne
2026-03-27Mohamed Bah"Window Cleaning, Concrete Cleaning, Gutter Cleaning, Power Washing, High Access, Christmas Lights, Other"Google Ads - Columbus
2026-03-27Paula ShawWindow CleaningGoogle Ads - Akron
2026-03-28Lena BurnettWindow CleaningGoogle Ads - Cincinnati
2026-03-28Stacey McqueenWindow CleaningGoogle Ads - Cincinnati
2026-03-29Lynda Thompson"Window Cleaning, Power Washing"Google Ads - Pittsburgh
2026-03-29Sandrà Zedaker"Other, Window Cleaning"Google Ads - Cleveland West
2026-03-29Noreen KarnashWindow CleaningGoogle Ads - Pittsburgh
2026-03-30Dianna RollWindow CleaningGoogle Ads - Columbus
2026-03-30Nikyla FriersonWindow CleaningGoogle Ads - Indianapolis
2026-03-31Crystal Hamilton"Power Washing, Concrete Cleaning"Google Ads - Cleveland West
2026-03-31Bob RobersWindow CleaningGoogle Ads - Cincinnati
2026-03-31Saralene OakleyWindow CleaningGoogle Ads - Cleveland East
2026-03-31Mark Holloway"Window Cleaning, Power Washing, Gutter Cleaning"Google Ads - Toledo
2026-04-01Maria RankinWindow CleaningGoogle Ads - Columbus
2026-04-02Hans-dieter Glaubke—Google Ads - Cincinnati
2026-04-02Karen Arnett—Google Ads - Indianapolis
2026-04-03Debbie CahillWindow CleaningGoogle Ads - Akron
2026-04-03Casey T—Google Ads - Columbus
2026-04-04Shakir Paschall—Google Ads - Indianapolis
2026-04-04Daniel Koko Tee FahnbullehWindow CleaningGoogle Ads - Pittsburgh
2026-04-04Jessica Rodriguez—Google Ads - Columbus
2026-04-05Angela Long—Google Ads - Indianapolis
2026-04-06Tanja Anderson—Google Ads - Dayton
2026-04-06GARY MUSSETT—Google Ads - Columbus
2026-04-06DOUG SAVAGEWindow CleaningGoogle Ads - Fort Wayne
2026-04-06Elizabeth Gibson—Google Ads - Columbus
2026-04-06Diemci Exavier—Google Ads - Columbus
2026-04-07Gayle KallaugherWindow CleaningGoogle Ads - Pittsburgh
2026-04-07Tay Whitmore—Google Ads - Cleveland East
2026-04-08Dyann Harris—Google Ads - Cincinnati
2026-04-08Deborah Denton—Google Ads - Fort Wayne
2026-04-09Bob Rioch—Google Ads - Columbus
2026-04-09Jeanie Franciscus—Google Ads - Pittsburgh
2026-04-09Ross DeVore—Google Ads - Columbus
2026-04-09Kenneth Furry-Mongold—Google Ads - Columbus
2026-04-09Malinda Scott—Google Ads - Indianapolis
2026-04-09Macuse Joseph—Google Ads - Indianapolis
2026-04-09Abel Dominguez—Google Ads - Indianapolis
2026-04-10Laura Gillespie—Google Ads - Cleveland East
2026-04-10Randell Jones—Google Ads - Indianapolis
2026-04-10Damien LakePower WashingGoogle Ads - Cleveland Central
2026-04-10Saingene Desir—Google Ads - Indianapolis
2026-04-11Nicole Moy—Google Ads - Indianapolis
2026-04-11Thomas Doyle—Google Ads - Toledo
2026-04-12Brad Moore—Google Ads - Cincinnati
2026-04-12Demetrius Williams Jr—Google Ads - Dayton
2026-04-12Felander Alphazin—Google Ads - Columbus
2026-04-12Chris Hoffman—Google Ads - Dayton
2026-04-13Linda Matlock—Google Ads - Columbus

Recent Call Leads

DatePhoneDurationStatus
2026-04-15(260) 413-96581:03completed
2026-04-15(216) 630-00486:13completed
2026-04-15(513) 604-199912:38completed
2026-04-15(330) 322-57841:01completed
2026-04-16(385) 381-94950:35completed
2026-04-16(330) 232-31318:25completed
2026-04-16(229) 348-67150:15completed
2026-04-17(440) 610-93162:03completed
2026-04-17(937) 429-52032:38completed
2026-04-19(419) 260-07150:13completed
2026-04-20(419) 283-62660:50completed
2026-04-20(419) 283-62660:23completed
2026-04-20(419) 345-80852:59completed
2026-04-20(440) 899-76761:25completed
2026-04-20(330) 347-47162:15completed
2026-04-20(434) 249-02891:36completed
2026-04-21(734) 585-85024:09completed
2026-04-28(419) 607-33230:15completed

Ad Spend Over Time

2026-02-02 → 2026-05-02

Cost Per Lead Over Time

Lower is better

Leads Over Time

Calls + form submissions

YoY Monthly Comparison

Last 6 months · this year vs prior year
Orange = current year · Black = prior year

CPL by Market — Network Leaderboard

Network avg: $131.43

Spend vs. Budget Pacing

All Locations · daily budget from Google Ads

Daily

$422

Weekly

$2,957

Monthly

$12,671

Selected period · 2026-02-02 → 2026-05-02

Behind pace (underspending) · -69%
$11,735 actual$38,013 expected

Week to date

$81 actual$2,534 expected

Month to date

$29 actual$845 expected

Search Campaign Health

Search Impression Share

14.7%

% of available impressions captured

Lost IS — Budget

15.4%

Demand missed due to underspend

Lost IS — Rank

70.1%

Demand missed due to ad rank

Spend by Match Type

Broad / Phrase / Exact

Ad Schedule — When Ads Are Serving (All Locations)

Day-of-week × hour · Google Ads
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9
12
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21
Sun
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Tue
Wed
Thu
Fri
Sat
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Call Volume Heatmap

Day-of-week × hour · CallRail (current view)
0
3
6
9
12
15
18
21
Sun
Mon
Tue
Wed
Thu
Fri
Sat
Less
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CallRail Health — Live

Lead totals come from our tracking sheets · CallRail powers call quality + LSA

Total Calls

2,304

Answered

93%

2132/2304

Missed / Abandoned

2%

53 calls

Voicemail

119

5% of calls

First-time Callers

65%

1491 unique

LSA Calls

268

Google Guaranteed

Calls by Channel

From CallRail source_name

Calls by Market

All markets · live CallRail
MarketCallsAnsweredLSA
Cleveland (All)74493%67
Pittsburgh31289%59
Columbus25493%35
Cincinnati20390%29
Toledo (Suburban)18395%29
Indianapolis9791%1
Akron30193%33
Dayton8795%14

Year-to-Date & Trend — All Locations

YTD: 2026-01-01 → today · YTD leads available per-market

YTD Spend

$11,734.61

YTD Leads

82

Per-market only

YTD CPL

$143.10

YTD Spend ÷ YTD Leads

Top Caller Cities

From CallRail customer location
CityStateCallsAnswered
ClevelandOH25995%
PittsburghPA16086%
AkronOH10089%
ColumbusOH9686%
CincinnatiOH8889%
Montrose (Cuyahoga Co.)OH8698%
IndianapolisIN7090%
WilloughbyOH6997%
ToledoOH5294%
DaytonOH5092%
BereaOH2993%
CantonOH2496%
BedfordOH2496%
ElyriaOH2387%
LorainOH2186%

Running Keywords

Top 50 keywords by spend in this window

50 keywords
KeywordCampaignSpendConversions
window cleaning near mePittsburgh$310.444.00
window cleaning near meColumbus$230.6910.00
window cleaning near meAkron$225.636.00
residential window cleaningPittsburgh$222.9210.00
office cleaning near meIndianapolis$180.6723.00
commercial window cleaners near meColumbus$180.2011.00
residential window cleaningColumbus$167.356.00
office cleaning near meColumbus$154.529.00
residential window cleaningCincinnati$137.703.00
window cleaning companyCincinnati$134.127.00
pressure washing serviceToledo$134.102.00
pressure washing serviceCleveland East$123.863.00
window cleaning companyColumbus$120.0512.00
pressure washing serviceIndianapolis$119.9010.00
house window cleaningCleveland West$119.856.00
window cleaning serviceDayton$117.580.00
exterior house cleaningColumbus$115.087.00
window cleaning companyToledo$113.130.00
pressure washing near mePittsburgh$112.670.00
pressure washing near meColumbus$108.831.00
professional window cleaning serviceCleveland West$105.230.00
window cleaning near meCleveland South$104.790.00
pressure washing near meAkron$100.420.00
gutter cleaning serviceFort Wayne$98.810.00
exterior house cleaningPittsburgh$97.381.00
window cleaning companyCleveland Central$96.441.00
gutter cleaning serviceToledo$95.490.00
pressure washing serviceCincinnati$91.968.00
concrete pressure washingPittsburgh$91.192.00
gutter cleaning serviceAkron$89.790.00
driveway pressure washingColumbus$88.120.00
residential window cleaningCleveland South$87.782.00
pressure washing serviceDayton$83.613.00
exterior house cleaning serviceColumbus$79.615.00
house window cleaningCleveland East$79.142.00
window cleaning near meCleveland East$79.040.00
window cleaning near meCleveland West$78.803.00
window cleaning for homesCleveland Central$77.981.00
residential window cleaningAkron$76.563.00
exterior house cleaningCincinnati$70.501.00
pressure washing serviceCleveland South$67.951.00
pressure washing serviceCleveland West$67.340.00
exterior house cleaningAkron$67.142.00
concrete pressure washingAkron$66.340.00
residential window cleaningIndianapolis$65.971.00
house washing service near meCincinnati$65.543.00
house washing serviceColumbus$65.172.00
residential window cleanersFort Wayne$64.353.00
pressure washing near meToledo$63.831.00
window cleaning companyAkron$63.082.00

Lead Mix

Calls vs form submissions

Project Type

From form submissions

Campaign Summary — All Locations

476 rows
CampaignClicksImpressionsCTRAvg CPCSpendSpend ShareAllocated CPL
Pittsburgh1,09038,7312.81%$2.06$2242.3219.1%$128.95
Columbus7759,0718.54%$2.36$1829.4115.6%$128.95
Akron2814,1486.77%$4.45$1249.7410.7%$128.95
Toledo1572,1127.43%$5.76$903.977.7%$128.95
Indianapolis1861,69910.95%$4.74$881.157.5%$128.95
Cleveland West1852,1448.63%$4.52$835.797.1%$128.95
Cincinnati1502,3356.42%$5.30$794.396.8%$128.95
Cleveland East1642,1337.69%$4.59$752.156.4%$128.95
Cleveland Central8567212.65%$5.70$484.324.1%$128.95
Cleveland South488535.63%$8.65$415.113.5%$128.95
Dayton709487.38%$5.55$388.543.3%$128.95
Fort Wayne657708.44%$5.82$378.143.2%$128.95
Akron | Display1272,1935.79%$0.76$96.010.8%$128.95
Pittsburgh | Display1192,2305.34%$0.78$92.330.8%$128.95
Cleveland Central | Display1201,5517.74%$0.72$86.730.7%$128.95
Cleveland East | Display578316.86%$0.91$51.880.4%$128.95
Cincinnati | Display551,4663.75%$0.92$50.700.4%$128.95
Cleveland West | Display631,1325.57%$0.78$48.970.4%$128.95
Toledo | Display481,1904.03%$0.97$46.710.4%$128.95
Columbus | Display632,0033.15%$0.73$46.230.4%$128.95
Cleveland South | Display341,5622.18%$0.61$20.650.2%$128.95
Indianapolis | Display274645.82%$0.73$19.680.2%$128.95
Dayton | Display174933.45%$0.61$10.410.1%$128.95
Fort Wayne | Display251,3771.82%$0.37$9.280.1%$128.95