Central Window Cleaning
BRMC

Date Range

Last 7 daysLast 30 daysLast 90 days
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Markets

All LocationsCleveland (All)PittsburghColumbusCincinnatiToledo (Suburban)IndianapolisAkronDayton
Drill-downs:Cleveland CentralCleveland EastCleveland SouthCleveland WestFort Wayne

PPC Performance Summary — Cleveland (All)

vs. 2026 ago: same 2026-03-31 → 2026-06-28 window prior year

Ad Spend

$3,677.48new

Total Leads

75new

Cost Per Lead

$49.03new

Spend ÷ (forms + calls)

Click → Lead

11.3%

Leads ÷ Clicks

Avg CPC

$5.52

Year to Date — Cleveland (All)

Spend YTD

$4,313.75

Jan 1 → 2026-06-28

Leads YTD

76

Calls + form submissions

CPL YTD

$56.76

Spend ÷ leads · year to date

ROAS

$0

Coming soon · pending revenue integration

Lead Quality

Form Submissions

27new

Phone Calls

48new

Calls Answered (Ads+LSA)

96%

128/134 from CallRail

Avg Call Duration

2m 34s

CallRail (all channels)

Clicks

666

6.26% CTR

Recent Form Leads

DateNameServiceSource
2026-04-10Damien LakePower WashingGoogle Ads - Cleveland Central
2026-04-13Kendale Young—Google Ads - Cleveland Central
2026-04-15Aaron Ogletree—Google Ads - Cleveland Central
2026-04-19Darryl Willis—Google Ads - Cleveland Central
2026-05-19Jackie Kinnen—Google Ads - Cleveland Central
2026-05-20Faith Cortimilia—Google Ads - Cleveland Central
2026-05-23Chris Nguyen—Google Ads - Cleveland Central
2026-05-26Kelly Corrigan—Google Ads - Cleveland Central
2026-05-27Marlo Slusarski—Google Ads - Cleveland Central
2026-05-28Michelle Murray—Google Ads - Cleveland Central
2026-05-30Mike Essa—Google Ads - Cleveland Central (Number Pool)
2026-05-31Kristopher Shuty—Google Ads - Cleveland Central
2026-06-03Ruth Adams—Google Ads - Cleveland Central
2026-06-05Joy Colagiovanni—Google Ads - Cleveland Central
2026-06-07James Stevic—Google Ads - Cleveland Central
2026-06-08Lucy Dinardo—Google Ads - Cleveland Central (Number Pool)
2026-06-09Deanna Djurovic—Google Ads - Cleveland Central
2026-06-13JOEL GULKO—Google Ads - Cleveland Central
2026-06-17Cindy Ellsworth—Google Ads - Cleveland Central
2026-06-27Susan Beres—Google Ads - Cleveland Central
2026-03-31Saralene Oakley—Google Ads - Cleveland East
2026-04-07Tay Whitmore—Google Ads - Cleveland East
2026-04-10Laura Gillespie—Google Ads - Cleveland East
2026-04-19Richard Hronek—Google Ads - Cleveland West
2026-04-14Stacie Stanton—Google Ads - Cleveland South
2026-05-07James Hiznay—Google Ads - Cleveland South
2026-03-31Crystal Hamilton—Google Ads - Cleveland West

Recent Call Leads

DatePhoneDurationStatus
2026-04-15(216) 630-00486:13completed
2026-05-08(440) 759-18301:09completed
2026-05-12(440) 759-18301:37completed
2026-05-18(440) 697-31772:30completed
2026-05-19(715) 660-90530:34completed
2026-05-19(216) 727-85060:12completed
2026-05-22(216) 400-302211:55completed
2026-05-22(216) 650-86931:04completed
2026-05-25(440) 640-85960:10completed
2026-05-26(513) 317-31512:50completed
2026-05-26(216) 308-52261:54completed
2026-05-28(216) 400-30222:18completed
2026-05-28(978) 764-26557:41completed
2026-05-28(216) 400-30220:00no-answer
2026-05-29(812) 350-12045:26completed
2026-05-29(440) 212-496210:03completed
2026-05-29(440) 821-35771:39completed
2026-05-30(440) 382-80580:19completed
2026-05-30(440) 453-10690:48completed
2026-05-30(440) 785-81780:38completed
2026-06-01(440) 670-26541:27completed
2026-06-01(216) 241-24145:07completed
2026-06-01(703) 801-86535:38completed
2026-06-01(440) 503-48674:51completed
2026-06-01(440) 503-48671:18completed
2026-06-01(440) 567-26443:36completed
2026-06-03(440) 525-17480:00completed
2026-06-03(440) 552-77085:00completed
2026-06-03(216) 337-74826:15completed
2026-06-03(440) 212-49620:33completed
2026-06-04(216) 244-13802:16completed
2026-06-08(440) 521-23030:40completed
2026-06-08(810) 824-09351:19completed
2026-06-08(216) 271-95975:39completed
2026-06-09(216) 408-47042:27completed
2026-06-10(419) 376-54993:35completed
2026-06-11(440) 376-47240:34completed
2026-06-15(216) 848-04602:50completed
2026-06-16(440) 241-42400:51completed
2026-06-16(216) 288-35623:04completed
2026-06-17(440) 537-16105:11completed
2026-06-19(440) 822-67381:33completed
2026-06-22(440) 391-99500:21completed
2026-06-25(216) 704-48703:45completed
2026-06-26(440) 227-16585:08completed
2026-04-20(330) 347-47162:15completed
2026-04-17(440) 610-93162:03completed
2026-04-20(440) 899-76761:25completed

Ad Spend Over Time

2026-03-31 → 2026-06-28

Cost Per Lead Over Time

Lower is better

Leads Over Time

Calls + form submissions

YoY Monthly Comparison

Last 6 months · this year vs prior year
Orange = current year · Black = prior year

Spend vs. Budget Pacing

Cleveland (All) · daily budget from Google Ads

Daily

$111

Weekly

$779

Monthly

$3,340

Selected period · 2026-03-31 → 2026-06-28

Behind pace (underspending) · -63%
$3,677 actual$10,019 expected

Week to date

$174 actual$779 expected

Month to date

$896 actual$3,117 expected

Search Campaign Health

Search Impression Share

19.2%

% of available impressions captured

Lost IS — Budget

23.7%

Demand missed due to underspend

Lost IS — Rank

57.3%

Demand missed due to ad rank

Spend by Match Type

Broad / Phrase / Exact

Ad Schedule — When Ads Are Serving (Cleveland (All))

Day-of-week × hour · Google Ads
0
3
6
9
12
15
18
21
Sun
Mon
Tue
Wed
Thu
Fri
Sat
Less
MoreHours in account timezone (Google Ads)

Call Volume Heatmap

Day-of-week × hour · CallRail (current view)
0
3
6
9
12
15
18
21
Sun
Mon
Tue
Wed
Thu
Fri
Sat
Less
MoreTimes shown in UTC

CallRail Health — Live

Lead totals come from our tracking sheets · CallRail powers call quality + LSA

Total Calls

777

Answered

92%

718/777

Missed / Abandoned

2%

16 calls

Voicemail

43

6% of calls

First-time Callers

71%

549 unique

LSA Calls

48

Google Guaranteed

Calls by Channel

From CallRail source_name

Year-to-Date & Trend — Cleveland (All)

YTD: 2026-01-01 → today

YTD Spend

$4,313.75

YTD Leads

76

Calls + Forms

YTD CPL

$56.76

YTD Spend ÷ YTD Leads

6-Month CPL Trend

Bars = leads · Line = CPL

Top Caller Cities

From CallRail customer location
CityStateCallsAnswered
ClevelandOH22491%
WilloughbyOH5290%
ElyriaOH3278%
HillcrestOH2997%
BereaOH2295%
AkronOH1883%
LorainOH1788%
TrinityOH1794%
DallasTX15100%
Chagrin FallsOH1292%
PittsburghPA1191%
PainesvilleOH1090%
Bainbridge (Geauga Co.)OH888%
LancasterOH8100%
CantonOH7100%

Running Keywords

Top 50 keywords by spend in this window

50 keywords
KeywordCampaignSpendConversions
professional window cleaning serviceCleveland Central$495.5013.83
window cleaning companyCleveland Central$240.303.00
pressure washing serviceCleveland East$176.653.00
window cleaning near meCleveland Central$173.894.00
local window cleaningCleveland Central$148.748.00
residential window cleaningCleveland South$119.512.00
professional window cleaning serviceCleveland West$105.230.00
pressure washing serviceCleveland South$105.101.00
residential window cleanersCleveland Central$100.834.00
window cleaning for homesCleveland Central$99.372.50
pressure washing serviceCleveland Central$95.810.00
window cleaning service near meCleveland Central$92.141.00
house window cleaningCleveland Central$83.615.67
window cleaning near meCleveland East$74.830.00
window cleaning near meCleveland South$71.261.00
window cleaning near meCleveland West$69.623.00
pressure washing serviceCleveland West$67.340.00
residential window cleaningCleveland East$56.062.00
gutter cleaning near meCleveland South$55.921.00
residential window cleanersCleveland East$53.170.00
house window cleaningCleveland West$52.403.00
house window cleaningCleveland East$51.542.00
window cleaning serviceCleveland West$51.532.00
shingle roof cleaningCleveland South$51.190.00
office cleaning near meCleveland Central$49.940.00
professional window cleaningCleveland Central$48.711.00
commercial window cleaning companyCleveland Central$46.862.00
building pressure washing serviceCleveland Central$38.960.00
local pressure washing companyCleveland East$38.920.00
house washing service near meCleveland East$36.301.00
gutter cleaning serviceCleveland East$35.490.00
exterior house cleaning serviceCleveland Central$34.170.00
gutter cleaning serviceCleveland West$33.760.00
house washing serviceCleveland West$33.160.00
professional house washing serviceCleveland East$32.910.00
best pressure washing companyCleveland East$29.950.00
roof algae removalCleveland West$29.550.00
best pressure washing companyCleveland Central$28.033.00
window cleaning companyCleveland East$26.640.00
professional house washing serviceCleveland West$26.131.00
gutter cleaners near meCleveland West$22.552.00
patio cleaning serviceCleveland West$22.380.00
office cleaning near meCleveland West$21.240.00
pressure washing near meCleveland East$19.730.00
office cleaning near meCleveland East$16.841.00
clean concrete drivewayCleveland West$16.231.00
window cleaning serviceCleveland Central$15.800.00
shingle roof cleaningCleveland East$15.170.00
clean concrete drivewayCleveland East$14.920.00
house pressure washingCleveland East$14.340.00

Lead Mix

Calls vs form submissions

Project Type

From form submissions

Campaign Summary — Cleveland (All)

166 rows
CampaignClicksImpressionsCTRAvg CPCSpendSpend ShareAllocated CPL
Cleveland Central3556,4975.46%$5.26$1868.3350.8%$49.03
Cleveland East1291,8756.88%$5.67$731.5719.9%$49.03
Cleveland West1301,5248.53%$4.71$612.2516.6%$49.03
Cleveland South527506.93%$8.95$465.3312.7%$49.03