Central Window Cleaning
BRMC

Date Range

Markets

Some data sources failed:

  • Call leads sheet: Sheets read failed [429] Columbus!A2:G: { "error": { "code": 429, "message": "Quota exceeded for quota metric 'Read requests' and limit 'Read requests per minute per user' of service 'sheets.googleapis.com' for consumer 'project_number:990896517898'.", "status": "RESOURCE_EXHAUSTED", "details": [ { "@type": "type.googleapis.com/google.rpc.ErrorInfo", "reason": "RATE_LIMIT_EXCEEDED", "domain": "googleapis.com", "metadata": { "quota_location": "global", "quota_limit_value": "60", "quota_unit": "1/min/{project}/{user}", "quota_metric": "sheets.googleapis.com/read_requests", "quota_limit": "ReadRequestsPerMinutePerUser", "service": "sheets.googleapis.com", "consumer": "projects/990896517898" } }, { "@type": "type.googleapis.com/google.rpc.Help", "links": [ { "description": "Request a higher quota limit.", "url": "https://cloud.google.com/docs/quotas/help/request_increase" } ] } ] } }
  • Form leads sheet: Sheets read failed [429] Columbus!A2:Q: { "error": { "code": 429, "message": "Quota exceeded for quota metric 'Read requests' and limit 'Read requests per minute per user' of service 'sheets.googleapis.com' for consumer 'project_number:990896517898'.", "status": "RESOURCE_EXHAUSTED", "details": [ { "@type": "type.googleapis.com/google.rpc.ErrorInfo", "reason": "RATE_LIMIT_EXCEEDED", "domain": "googleapis.com", "metadata": { "quota_unit": "1/min/{project}/{user}", "quota_limit": "ReadRequestsPerMinutePerUser", "consumer": "projects/990896517898", "quota_location": "global", "quota_metric": "sheets.googleapis.com/read_requests", "service": "sheets.googleapis.com", "quota_limit_value": "60" } }, { "@type": "type.googleapis.com/google.rpc.Help", "links": [ { "description": "Request a higher quota limit.", "url": "https://cloud.google.com/docs/quotas/help/request_increase" } ] } ] } }

PPC Performance Summary — Columbus

vs. 2026 ago: same 2026-04-012026-04-30 window prior year

Ad Spend

$1,577.47new

Total Leads

0

Cost Per Lead

Spend ÷ (forms + calls)

Click → Lead

0.0%

Leads ÷ Clicks

Avg CPC

$2.36

Year to Date — Columbus

Spend YTD

$1,829.41

Jan 1 → 2026-04-30

Leads YTD

0

Calls + form submissions

CPL YTD

Spend ÷ leads · year to date

Lead Quality

Form Submissions

0

Phone Calls

0

Calls Answered (Ads+LSA)

100%

26/26 from CallRail

Avg Call Duration

2m 21s

CallRail (all channels)

Clicks

668

8.55% CTR

Recent Form Leads

No form leads in this period.

Recent Call Leads

No call leads in this period.

Ad Spend Over Time

2026-04-01 → 2026-04-30

Cost Per Lead Over Time

Lower is better
No CPL data in this period.

Leads Over Time

Calls + form submissions
No leads in this period.

YoY Monthly Comparison

Last 6 months · this year vs prior year
Orange = current year · Black = prior year

Spend vs. Budget Pacing

Columbus · daily budget from Google Ads

Daily

$25

Weekly

$175

Monthly

$750

Selected period · 2026-04-01 → 2026-04-30

Ahead of pace (overspending) · +110%
$1,577 actual$750 expected

Week to date

$0 actual$100 expected

Month to date

$1,577 actual$750 expected

Search Campaign Health

Search Impression Share

11.6%

% of available impressions captured

Lost IS — Budget

17.7%

Demand missed due to underspend

Lost IS — Rank

71.0%

Demand missed due to ad rank

Quality Score Distribution

Keywords by QS 1–10
Quality Score data not available.

Spend by Match Type

Broad / Phrase / Exact

CallRail Health — Live (Winsor)

Sheets remain the source of truth for CPL · CallRail powers call quality + LSA

Total Calls

81

Answered

94%

76/81

Missed / Abandoned

1%

1 calls

Voicemail

4

5% of calls

First-time Callers

67%

54 unique

LSA Calls

11

Google Guaranteed

Calls by Channel

From CallRail source_name

Year-to-Date & Trend — Columbus

YTD: 2026-01-01 → today

YTD Spend

$1,829.41

YTD Leads

Calls + Forms

YTD CPL

YTD Spend ÷ YTD Leads

6-Month CPL Trend

Bars = leads · Line = CPL
Not enough data — switch to a single market to populate.

Call Volume Heatmap

Day-of-week × hour · CallRail (current view)
0
3
6
9
12
15
18
21
Sun
Mon
Tue
Wed
Thu
Fri
Sat
Less
MoreTimes shown in UTC

Top Caller Cities

From CallRail customer location
CityStateCallsAnswered
ColumbusOH3385%
CincinnatiOH6100%
WilloughbyOH5100%
DublinOH3100%
BarkerTX3100%
DaytonOH2100%
LancasterOH2100%
CoshoctonOH2100%
Fond Du LacWI1100%
Canal WinchesterOH1100%
Plain CityOH1100%
CovingtonGA1100%
KentOH1100%
Tinley ParkIL1100%
TampaFL1100%

Lead Mix

Calls vs form submissions
No data.

Project Type

From form submissions
No data.

Campaign Summary — Columbus

22 rows
CampaignClicksImpressionsCTRAvg CPCSpendSpend ShareAllocated CPL
Columbus6687,8118.55%$2.36$1577.47100.0%