Central Window Cleaning
BRMC

Date Range

Last 7 daysLast 30 daysLast 90 days
→

Markets

All LocationsCleveland (All)PittsburghColumbusCincinnatiToledo (Suburban)IndianapolisAkronDayton
Drill-downs:Cleveland CentralCleveland EastCleveland SouthCleveland WestFort Wayne

PPC Performance Summary — All Locations

vs. 2026 ago: same 2026-04-03 → 2026-05-02 window prior year

Ad Spend

$8,034.97new

Total Leads

74new

Cost Per Lead

$108.58new

Spend ÷ (forms + calls)

Click → Lead

2.4%

Leads ÷ Clicks

Avg CPC

$2.61

Year to Date — All Locations

Spend YTD

$11,734.61

Jan 1 → 2026-05-02

Leads YTD

82

Calls + form submissions

CPL YTD

$143.10

Spend ÷ leads · year to date

ROAS

$0

Coming soon · pending revenue integration

Lead Quality

Form Submissions

56new

Phone Calls

18new

Calls Answered (Ads+LSA)

96%

169/176 from CallRail

Avg Call Duration

2m 17s

CallRail (all channels)

Clicks

3,076

4.48% CTR

Recent Form Leads

DateNameServiceSource
2026-04-03Debbie CahillWindow CleaningGoogle Ads - Akron
2026-04-03Casey T—Google Ads - Columbus
2026-04-04Shakir Paschall—Google Ads - Indianapolis
2026-04-04Daniel Koko Tee FahnbullehWindow CleaningGoogle Ads - Pittsburgh
2026-04-04Jessica Rodriguez—Google Ads - Columbus
2026-04-05Angela Long—Google Ads - Indianapolis
2026-04-06Tanja Anderson—Google Ads - Dayton
2026-04-06GARY MUSSETT—Google Ads - Columbus
2026-04-06DOUG SAVAGEWindow CleaningGoogle Ads - Fort Wayne
2026-04-06Elizabeth Gibson—Google Ads - Columbus
2026-04-06Diemci Exavier—Google Ads - Columbus
2026-04-07Gayle KallaugherWindow CleaningGoogle Ads - Pittsburgh
2026-04-07Tay Whitmore—Google Ads - Cleveland East
2026-04-08Dyann Harris—Google Ads - Cincinnati
2026-04-08Deborah Denton—Google Ads - Fort Wayne
2026-04-09Bob Rioch—Google Ads - Columbus
2026-04-09Jeanie Franciscus—Google Ads - Pittsburgh
2026-04-09Ross DeVore—Google Ads - Columbus
2026-04-09Kenneth Furry-Mongold—Google Ads - Columbus
2026-04-09Malinda Scott—Google Ads - Indianapolis
2026-04-09Macuse Joseph—Google Ads - Indianapolis
2026-04-09Abel Dominguez—Google Ads - Indianapolis
2026-04-10Laura Gillespie—Google Ads - Cleveland East
2026-04-10Randell Jones—Google Ads - Indianapolis
2026-04-10Damien LakePower WashingGoogle Ads - Cleveland Central
2026-04-10Saingene Desir—Google Ads - Indianapolis
2026-04-11Nicole Moy—Google Ads - Indianapolis
2026-04-11Thomas Doyle—Google Ads - Toledo
2026-04-12Brad Moore—Google Ads - Cincinnati
2026-04-12Demetrius Williams Jr—Google Ads - Dayton
2026-04-12Felander Alphazin—Google Ads - Columbus
2026-04-12Chris Hoffman—Google Ads - Dayton
2026-04-13Linda Matlock—Google Ads - Columbus
2026-04-13Rhonda Lucas—Google Ads - Pittsburgh
2026-04-13Kendale Young—Google Ads - Cleveland Central
2026-04-14Morean Batayneh—Google Ads - Indianapolis
2026-04-14Stacie Stanton—Google Ads - Cleveland South
2026-04-15Daniel Dozier—Google Ads - Pittsburgh
2026-04-15Aaron Ogletree—Google Ads - Cleveland Central
2026-04-15Mariline Thomas—Google Ads - Columbus
2026-04-15Glexis Del Valle Gómez Rivas—Google Ads - Columbus
2026-04-16Jim Rhegness—Google Ads - Toledo
2026-04-16Chris Williams—Google Ads - Cincinnati
2026-04-16Brandon Nettles—Google Ads - Toledo
2026-04-16Nari Younis—ResponsiBid
2026-04-10Kathy Waldburger—ResponsiBid
2026-04-17Theresa Linnemeier—Google Ads - Fort Wayne
2026-04-19Darryl Willis—Google Ads - Cleveland Central
2026-04-19Nelson Fuentes—Google Ads - Indianapolis
2026-04-19Ulrik Silvis—Google Ads - Cincinnati

Recent Call Leads

DatePhoneDurationStatus
2026-04-15(260) 413-96581:03completed
2026-04-15(216) 630-00486:13completed
2026-04-15(513) 604-199912:38completed
2026-04-15(330) 322-57841:01completed
2026-04-16(385) 381-94950:35completed
2026-04-16(330) 232-31318:25completed
2026-04-16(229) 348-67150:15completed
2026-04-17(440) 610-93162:03completed
2026-04-17(937) 429-52032:38completed
2026-04-19(419) 260-07150:13completed
2026-04-20(419) 283-62660:50completed
2026-04-20(419) 283-62660:23completed
2026-04-20(419) 345-80852:59completed
2026-04-20(440) 899-76761:25completed
2026-04-20(330) 347-47162:15completed
2026-04-20(434) 249-02891:36completed
2026-04-21(734) 585-85024:09completed
2026-04-28(419) 607-33230:15completed

Ad Spend Over Time

2026-04-03 → 2026-05-02

Cost Per Lead Over Time

Lower is better

Leads Over Time

Calls + form submissions

YoY Monthly Comparison

Last 6 months · this year vs prior year
Orange = current year · Black = prior year

CPL by Market — Network Leaderboard

Network avg: $108.30

Spend vs. Budget Pacing

All Locations · daily budget from Google Ads

Daily

$422

Weekly

$2,957

Monthly

$12,671

Selected period · 2026-04-03 → 2026-05-02

Behind pace (underspending) · -37%
$8,035 actual$12,671 expected

Week to date

$81 actual$2,534 expected

Month to date

$29 actual$845 expected

Search Campaign Health

Search Impression Share

13.7%

% of available impressions captured

Lost IS — Budget

13.1%

Demand missed due to underspend

Lost IS — Rank

73.3%

Demand missed due to ad rank

Spend by Match Type

Broad / Phrase / Exact

Ad Schedule — When Ads Are Serving (All Locations)

Day-of-week × hour · Google Ads
0
3
6
9
12
15
18
21
Sun
Mon
Tue
Wed
Thu
Fri
Sat
Less
MoreHours in account timezone (Google Ads)

Call Volume Heatmap

Day-of-week × hour · CallRail (current view)
0
3
6
9
12
15
18
21
Sun
Mon
Tue
Wed
Thu
Fri
Sat
Less
MoreTimes shown in UTC

CallRail Health — Live

Lead totals come from our tracking sheets · CallRail powers call quality + LSA

Total Calls

792

Answered

92%

729/792

Missed / Abandoned

2%

16 calls

Voicemail

47

6% of calls

First-time Callers

66%

520 unique

LSA Calls

70

Google Guaranteed

Calls by Channel

From CallRail source_name

Calls by Market

All markets · live CallRail
MarketCallsAnsweredLSA
Cleveland (All)27093%16
Pittsburgh12488%12
Columbus8194%9
Cincinnati5689%10
Toledo (Suburban)6589%4
Indianapolis2291%1
Akron10994%9
Dayton23100%8

Year-to-Date & Trend — All Locations

YTD: 2026-01-01 → today · YTD leads available per-market

YTD Spend

$11,734.61

YTD Leads

82

Per-market only

YTD CPL

$143.10

YTD Spend ÷ YTD Leads

Top Caller Cities

From CallRail customer location
CityStateCallsAnswered
ClevelandOH8993%
PittsburghPA7484%
WilloughbyOH51100%
AkronOH4992%
ColumbusOH4085%
CincinnatiOH3388%
ToledoOH2391%
DaytonOH18100%
IndianapolisIN1688%
ElyriaOH1275%
CantonOH10100%
BereaOH989%
TrinityOH989%
LorainOH875%
LancasterOH8100%

Running Keywords

Top 50 keywords by spend in this window

50 keywords
KeywordCampaignSpendConversions
window cleaning near mePittsburgh$276.414.00
office cleaning near meIndianapolis$180.6723.00
window cleaning near meColumbus$167.357.00
office cleaning near meColumbus$154.529.00
commercial window cleaners near meColumbus$153.1510.00
residential window cleaningColumbus$134.536.00
pressure washing serviceToledo$123.252.00
pressure washing serviceIndianapolis$113.817.00
residential window cleaningCincinnati$110.430.00
window cleaning companyColumbus$105.407.00
professional window cleaning serviceCleveland West$105.230.00
window cleaning near meAkron$104.725.00
residential window cleaningPittsburgh$101.756.00
pressure washing near mePittsburgh$96.040.00
window cleaning companyCincinnati$92.182.00
pressure washing near meColumbus$90.630.00
exterior house cleaningColumbus$90.626.00
gutter cleaning serviceAkron$89.790.00
pressure washing serviceCleveland East$86.263.00
window cleaning serviceDayton$81.070.00
residential window cleaningCleveland South$78.812.00
gutter cleaning serviceFort Wayne$74.760.00
window cleaning near meCleveland South$71.260.00
driveway pressure washingColumbus$69.080.00
pressure washing serviceCleveland West$67.340.00
pressure washing serviceCincinnati$63.067.00
exterior house cleaningPittsburgh$62.160.00
residential window cleaningIndianapolis$59.421.00
house washing serviceColumbus$58.042.00
residential window cleaningAkron$57.760.00
window cleaning near meCleveland East$56.810.00
exterior house cleaning serviceColumbus$56.505.00
residential window cleaningCleveland East$56.062.00
window cleaning near meCleveland West$51.730.00
office cleaning near meCleveland Central$49.940.00
pressure washing serviceDayton$49.183.00
professional pressure washing serviceIndianapolis$48.981.00
gutter cleaners near mePittsburgh$47.831.00
window cleaning companyAkron$47.692.00
professional house washing serviceToledo$47.010.00
concrete cleaning serviceColumbus$46.700.00
commercial pressure washing near meColumbus$46.574.00
window cleaning companyToledo$45.450.00
window cleaning for homesCleveland Central$45.121.00
residential window cleanersFort Wayne$44.043.00
window cleaning near meToledo$43.221.00
window cleaners near mePittsburgh$43.012.00
local pressure washingIndianapolis$42.760.00
patio cleaning serviceColumbus$42.052.00
concrete pressure washingPittsburgh$41.870.00

Lead Mix

Calls vs form submissions

Project Type

From form submissions

Campaign Summary — All Locations

380 rows
CampaignClicksImpressionsCTRAvg CPCSpendSpend ShareAllocated CPL
Pittsburgh84233,0192.55%$1.97$1657.5220.6%$108.58
Columbus5957,2308.23%$2.47$1468.3018.3%$108.58
Indianapolis1541,30411.81%$4.47$688.788.6%$108.58
Akron1302,3345.57%$4.94$642.168.0%$108.58
Toledo1121,6336.86%$4.83$540.466.7%$108.58
Cincinnati1041,7585.92%$5.13$533.116.6%$108.58
Cleveland West921,1198.22%$5.19$477.775.9%$108.58
Cleveland East921,3196.97%$4.67$429.735.3%$108.58
Fort Wayne556897.98%$5.60$307.783.8%$108.58
Cleveland Central6346413.58%$4.04$254.763.2%$108.58
Cleveland South335246.30%$7.05$232.642.9%$108.58
Dayton497496.54%$4.54$222.382.8%$108.58
Akron | Display1272,1935.79%$0.76$96.011.2%$108.58
Pittsburgh | Display1192,2305.34%$0.78$92.331.1%$108.58
Cleveland Central | Display1201,5517.74%$0.72$86.731.1%$108.58
Cleveland East | Display578316.86%$0.91$51.880.6%$108.58
Cincinnati | Display551,4663.75%$0.92$50.700.6%$108.58
Cleveland West | Display631,1325.57%$0.78$48.970.6%$108.58
Toledo | Display481,1904.03%$0.97$46.710.6%$108.58
Columbus | Display632,0033.15%$0.73$46.230.6%$108.58
Cleveland South | Display341,5622.18%$0.61$20.650.3%$108.58
Indianapolis | Display274645.82%$0.73$19.680.2%$108.58
Dayton | Display174933.45%$0.61$10.410.1%$108.58
Fort Wayne | Display251,3771.82%$0.37$9.280.1%$108.58