Date Range
Markets
Central Window Cleaning — Marketing Performance Scorecard
Cincinnati · 2026-04-26 → 2026-05-02 · Generated by BRMC
PPC Performance Summary — Cincinnati
vs. 2026 ago: same 2026-04-26 → 2026-05-02 window prior yearAd Spend
Total Leads
Cost Per Lead
Spend ÷ (forms + calls)
Click → Lead
Leads ÷ Clicks
Avg CPC
Year to Date — Cincinnati
Spend YTD
Jan 1 → 2026-05-02
Leads YTD
Calls + form submissions
CPL YTD
Spend ÷ leads · year to date
ROAS
Coming soon · pending revenue integration
Lead Quality
Form Submissions
Phone Calls
Calls Answered (Ads+LSA)
0/0 from CallRail
Avg Call Duration
CallRail (all channels)
Clicks
0.00% CTR
Recent Form Leads
Recent Call Leads
Ad Spend Over Time
2026-04-26 → 2026-05-02Cost Per Lead Over Time
Lower is betterLeads Over Time
Calls + form submissionsYoY Monthly Comparison
Last 6 months · this year vs prior yearSpend vs. Budget Pacing
Cincinnati · daily budget from Google AdsDaily
$25
Weekly
$175
Monthly
$750
Selected period · 2026-04-26 → 2026-05-02
Behind pace (underspending) · -100%Week to date
Month to date
Search Campaign Health
Search Impression Share
% of available impressions captured
Lost IS — Budget
Demand missed due to underspend
Lost IS — Rank
Demand missed due to ad rank
Spend by Match Type
Broad / Phrase / ExactAd Schedule — When Ads Are Serving (Cincinnati)
Day-of-week × hour · Google AdsCall Volume Heatmap
Day-of-week × hour · CallRail (current view)CallRail Health — Live
Lead totals come from our tracking sheets · CallRail powers call quality + LSATotal Calls
Answered
6/8
Missed / Abandoned
0 calls
Voicemail
25% of calls
First-time Callers
6 unique
LSA Calls
Google Guaranteed
Calls by Channel
From CallRail source_nameYear-to-Date & Trend — Cincinnati
YTD: 2026-01-01 → todayYTD Spend
YTD Leads
Calls + Forms
YTD CPL
YTD Spend ÷ YTD Leads
6-Month CPL Trend
Bars = leads · Line = CPLTop Caller Cities
From CallRail customer location| City | State | Calls | Answered |
|---|---|---|---|
| Cincinnati | OH | 6 | 67% |
| St. Petersburg | FL | 1 | 100% |
| Macon | GA | 1 | 100% |
Lead Mix
Calls vs form submissionsProject Type
From form submissionsCampaign Summary — Cincinnati
0 rowsNo campaigns to show.

