Central Window Cleaning
BRMC

Date Range

Markets

PPC Performance Summary — Toledo (Suburban)

vs. 2026 ago: same 2026-04-302026-05-06 window prior year

Ad Spend

$2.73new

Total Leads

0

Cost Per Lead

Spend ÷ (forms + calls)

Click → Lead

0.0%

Leads ÷ Clicks

Avg CPC

$1.36

Year to Date — Toledo (Suburban)

Spend YTD

$903.97

Jan 1 → 2026-05-06

Leads YTD

10

Calls + form submissions

CPL YTD

$90.40

Spend ÷ leads · year to date

ROAS

$0

Coming soon · pending revenue integration

Lead Quality

Form Submissions

0

Phone Calls

0

Calls Answered (Ads+LSA)

0/0 from CallRail

Avg Call Duration

1m 24s

CallRail (all channels)

Clicks

2

16.67% CTR

Recent Form Leads

No form leads in this period.

Recent Call Leads

No call leads in this period.

Ad Spend Over Time

2026-04-30 → 2026-05-06

Cost Per Lead Over Time

Lower is better
No CPL data in this period.

Leads Over Time

Calls + form submissions
No leads in this period.

YoY Monthly Comparison

Last 6 months · this year vs prior year
Orange = current year · Black = prior year

Spend vs. Budget Pacing

Toledo (Suburban) · daily budget from Google Ads

Daily

$25

Weekly

$175

Monthly

$750

Selected period · 2026-04-30 → 2026-05-06

Behind pace (underspending) · -98%
$3 actual$175 expected

Week to date

$0 actual$75 expected

Month to date

$0 actual$150 expected

Search Campaign Health

Search Impression Share

23.1%

% of available impressions captured

Lost IS — Budget

Demand missed due to underspend

Lost IS — Rank

76.9%

Demand missed due to ad rank

Spend by Match Type

Broad / Phrase / Exact

Ad Schedule — When Ads Are Serving (Toledo (Suburban))

Day-of-week × hour · Google Ads
0
3
6
9
12
15
18
21
Sun
Mon
Tue
Wed
Thu
Fri
Sat
Less
MoreHours in account timezone (Google Ads)

Call Volume Heatmap

Day-of-week × hour · CallRail (current view)
0
3
6
9
12
15
18
21
Sun
Mon
Tue
Wed
Thu
Fri
Sat
Less
MoreTimes shown in UTC

CallRail Health — Live

Lead totals come from our tracking sheets · CallRail powers call quality + LSA

Total Calls

13

Answered

77%

10/13

Missed / Abandoned

0%

0 calls

Voicemail

3

23% of calls

First-time Callers

46%

6 unique

LSA Calls

0

Google Guaranteed

Calls by Channel

From CallRail source_name

Year-to-Date & Trend — Toledo (Suburban)

YTD: 2026-01-01 → today

YTD Spend

$903.97

YTD Leads

10

Calls + Forms

YTD CPL

$90.40

YTD Spend ÷ YTD Leads

6-Month CPL Trend

Bars = leads · Line = CPL

Top Caller Cities

From CallRail customer location
CityStateCallsAnswered
ToledoOH450%
NashvilleTN367%
Los AngelesCA2100%
PalmyraWI1100%
WashingtonNC1100%
Ann ArborMI1100%
Newport NewsVA1100%

Running Keywords

Top 50 keywords by spend in this window

1 keywords
KeywordCampaignSpendConversions
window cleaning service near meToledo$2.730.00

Lead Mix

Calls vs form submissions
No data.

Project Type

From form submissions
No data.

Campaign Summary — Toledo (Suburban)

6 rows
CampaignClicksImpressionsCTRAvg CPCSpendSpend ShareAllocated CPL
Toledo21216.67%$1.36$2.73100.0%