Central Window Cleaning · KPI Dashboard

Date Range

Last 7 days Last 30 days Last 90 days

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Markets

All Locations Cleveland (All)Pittsburgh Columbus Cincinnati Toledo (Suburban)Indianapolis Akron Dayton

Drill-downs:Cleveland Central Cleveland East Cleveland South Cleveland West Fort Wayne

PPC Performance Summary — Akron

vs. 2026 ago: same 2026-05-07 → 2026-05-13 window prior year

Ad Spend

$205.31new

Total Leads

1new

Cost Per Lead

$205.31new

Spend ÷ (forms + calls)

Click → Lead

0.5%

Leads ÷ Clicks

Avg CPC

$0.95

Year to Date — Akron

Spend YTD

$1,534.55

Jan 1 → 2026-05-13

Leads YTD

Calls + form submissions

CPL YTD

$191.82

Spend ÷ leads · year to date

ROAS

Coming soon · pending revenue integration

Lead Quality

Form Submissions

Phone Calls

1new

Calls Answered (Ads+LSA)

100%

8/8 from CallRail

Avg Call Duration

1m 25s

CallRail (all channels)

Clicks

217

1.27% CTR

Recent Form Leads

No form leads in this period.

Recent Call Leads

Date	Phone	Duration	Status
2026-05-08	(216) 346-0523	1:05	completed

Ad Spend Over Time

2026-05-07 → 2026-05-13

Cost Per Lead Over Time

Lower is better

Leads Over Time

Calls + form submissions

YoY Monthly Comparison

Last 6 months · this year vs prior year

Orange = current year · Black = prior year

Spend vs. Budget Pacing

Akron · daily budget from Google Ads

Daily

$30

Weekly

$210

Monthly

$900

Selected period · 2026-05-07 → 2026-05-13

On pace · -2%

$205 actual$210 expected

Week to date

$79 actual$90 expected

Month to date

$205 actual$390 expected

Search Campaign Health

Search Impression Share

15.4%

% of available impressions captured

Lost IS — Budget

—

Demand missed due to underspend

Lost IS — Rank

84.6%

Demand missed due to ad rank

Spend by Match Type

Broad / Phrase / Exact

Ad Schedule — When Ads Are Serving (Akron)

Day-of-week × hour · Google Ads

Sun

Mon

Tue

Wed

Thu

Fri

Sat

Less

MoreHours in account timezone (Google Ads)

Call Volume Heatmap

Day-of-week × hour · CallRail (current view)

Sun

Mon

Tue

Wed

Thu

Fri

Sat

Less

MoreTimes shown in UTC

CallRail Health — Live

Lead totals come from our tracking sheets · CallRail powers call quality + LSA

Total Calls

Answered

92%

24/26

Missed / Abandoned

1 calls

Voicemail

4% of calls

First-time Callers

65%

17 unique

LSA Calls

Google Guaranteed

Calls by Channel

From CallRail source_name

Year-to-Date & Trend — Akron

YTD: 2026-01-01 → today

YTD Spend

$1,534.55

YTD Leads

Calls + Forms

YTD CPL

$191.82

YTD Spend ÷ YTD Leads

6-Month CPL Trend

Bars = leads · Line = CPL

Top Caller Cities

From CallRail customer location

City	State	Calls	Answered
Akron	OH	8	100%
Cleveland	OH	6	83%
Marion	OH	1	100%
New Philadelphia	OH	1	100%
Willoughby	OH	1	100%
Montrose (Summit Co.)	OH	1	100%
Girard	OH	1	100%
Oklahoma City	OK	1	100%
Hudson	OH	1	100%
Lexington	KY	1	100%
Youngstown	OH	1	100%
North Canton	OH	1	0%
Hackensack	NJ	1	100%
Kent	OH	1	100%

Running Keywords

Top 50 keywords by spend in this window

4 keywords

Keyword	Campaign	Spend
window cleaning company	Akron	$67.45
building pressure washing	Akron	$5.64
high rise window cleaning	Akron	$5.32
window cleaners near me	Akron	$2.55

Lead Mix

Calls vs form submissions

Project Type

From form submissions

No data.

Campaign Summary — Akron

7 rows

Campaign	Clicks	Impressions	CTR	Avg CPC	Spend	Spend Share	Allocated CPL
Akron	217	17,052	1.27%	$0.95	$205.31	100.0%	$205.31

Marketing Performance Scorecard

Central Window Cleaning — Marketing Performance Scorecard