Central Window Cleaning · KPI Dashboard

Date Range

Last 7 days Last 30 days Last 90 days

→

Markets

All Locations Cleveland (All)Pittsburgh Columbus Cincinnati Toledo (Suburban)Indianapolis Akron Dayton

Drill-downs:Cleveland Central Cleveland East Cleveland South Cleveland West Fort Wayne

Some data sources failed:

Call leads sheet: Sheets read failed [429] Cleveland East!A2:G: { "error": { "code": 429, "message": "Quota exceeded for quota metric 'Read requests' and limit 'Read requests per minute' of service 'sheets.googleapis.com' for consumer 'project_number:990896517898'.", "status": "RESOURCE_EXHAUSTED", "details": [ { "@type": "type.googleapis.com/google.rpc.ErrorInfo", "reason": "RATE_LIMIT_EXCEEDED", "domain": "googleapis.com", "metadata": { "service": "sheets.googleapis.com", "quota_unit": "1/min/{project}", "quota_limit_value": "300", "consumer": "projects/990896517898", "quota_metric": "sheets.googleapis.com/read_requests", "quota_location": "global", "quota_limit": "ReadRequestsPerMinutePerProject" } }, { "@type": "type.googleapis.com/google.rpc.Help", "links": [ { "description": "Request a higher quota limit.", "url": "https://cloud.google.com/docs/quotas/help/request_increase" } ] } ] } }
Form leads sheet: Sheets read failed [429] Cle East!A2:Q: { "error": { "code": 429, "message": "Quota exceeded for quota metric 'Read requests' and limit 'Read requests per minute' of service 'sheets.googleapis.com' for consumer 'project_number:990896517898'.", "status": "RESOURCE_EXHAUSTED", "details": [ { "@type": "type.googleapis.com/google.rpc.ErrorInfo", "reason": "RATE_LIMIT_EXCEEDED", "domain": "googleapis.com", "metadata": { "quota_unit": "1/min/{project}", "quota_metric": "sheets.googleapis.com/read_requests", "consumer": "projects/990896517898", "service": "sheets.googleapis.com", "quota_location": "global", "quota_limit_value": "300", "quota_limit": "ReadRequestsPerMinutePerProject" } }, { "@type": "type.googleapis.com/google.rpc.Help", "links": [ { "description": "Request a higher quota limit.", "url": "https://cloud.google.com/docs/quotas/help/request_increase" } ] } ] } }

PPC Performance Summary — Cleveland East

vs. 2026 ago: same 2026-05-07 → 2026-05-13 window prior year

Ad Spend

$189.10new

Total Leads

Cost Per Lead

—

Spend ÷ (forms + calls)

Click → Lead

0.0%

Leads ÷ Clicks

Avg CPC

$18.91

Year to Date — Cleveland East

Spend YTD

$941.25

Jan 1 → 2026-05-13

Leads YTD

Calls + form submissions

CPL YTD

$235.31

Spend ÷ leads · year to date

ROAS

Coming soon · pending revenue integration

Lead Quality

Form Submissions

Phone Calls

Calls Answered (Ads+LSA)

—

0/0 from CallRail

Avg Call Duration

2m 49s

CallRail (all channels)

Clicks

4.08% CTR

Recent Form Leads

No form leads in this period.

Recent Call Leads

No call leads in this period.

Ad Spend Over Time

2026-05-07 → 2026-05-13

Cost Per Lead Over Time

Lower is better

No CPL data in this period.

Leads Over Time

Calls + form submissions

No leads in this period.

YoY Monthly Comparison

Last 6 months · this year vs prior year

Orange = current year · Black = prior year

Spend vs. Budget Pacing

Cleveland East · daily budget from Google Ads

Daily

$35

Weekly

$245

Monthly

$1,050

Selected period · 2026-05-07 → 2026-05-13

Behind pace (underspending) · -23%

$189 actual$245 expected

Week to date

$0 actual$105 expected

Month to date

$189 actual$455 expected

Search Campaign Health

Search Impression Share

39.9%

% of available impressions captured

Lost IS — Budget

1.2%

Demand missed due to underspend

Lost IS — Rank

59.0%

Demand missed due to ad rank

Spend by Match Type

Broad / Phrase / Exact

Ad Schedule — When Ads Are Serving (Cleveland East)

Day-of-week × hour · Google Ads

Sun

Mon

Tue

Wed

Thu

Fri

Sat

Less

MoreHours in account timezone (Google Ads)

Call Volume Heatmap

Day-of-week × hour · CallRail (current view)

Sun

Mon

Tue

Wed

Thu

Fri

Sat

Less

MoreTimes shown in UTC

CallRail Health — Live

Lead totals come from our tracking sheets · CallRail powers call quality + LSA

Total Calls

Answered

100%

2/2

Missed / Abandoned

0 calls

Voicemail

0% of calls

First-time Callers

100%

2 unique

LSA Calls

Google Guaranteed

Calls by Channel

From CallRail source_name

Year-to-Date & Trend — Cleveland East

YTD: 2026-01-01 → today

YTD Spend

$941.25

YTD Leads

Calls + Forms

YTD CPL

$235.31

YTD Spend ÷ YTD Leads

6-Month CPL Trend

Bars = leads · Line = CPL

Top Caller Cities

From CallRail customer location

City	State	Calls	Answered
Berea	OH	1	100%
Cleveland	OH	1	100%

Running Keywords

Top 50 keywords by spend in this window

6 keywords

Keyword	Campaign	Spend
pressure washing service	Cleveland East	$79.57
residential window cleaners	Cleveland East	$53.17
best pressure washing company	Cleveland East	$24.96
house window cleaning	Cleveland East	$19.76
window cleaning near me	Cleveland East	$11.30
window cleaning company	Cleveland East	$0.34

Lead Mix

Calls vs form submissions

No data.

Project Type

From form submissions