Central Window Cleaning
BRMC

Date Range

Markets

PPC Performance Summary — Toledo (Suburban)

vs. 2026 ago: same 2026-05-072026-05-13 window prior year

Ad Spend

$0.56new

Total Leads

0

Cost Per Lead

Spend ÷ (forms + calls)

Click → Lead

0.0%

Leads ÷ Clicks

Avg CPC

$0.56

Year to Date — Toledo (Suburban)

Spend YTD

$904.52

Jan 1 → 2026-05-13

Leads YTD

10

Calls + form submissions

CPL YTD

$90.45

Spend ÷ leads · year to date

ROAS

$0

Coming soon · pending revenue integration

Lead Quality

Form Submissions

0

Phone Calls

0

Calls Answered (Ads+LSA)

100%

1/1 from CallRail

Avg Call Duration

2m 12s

CallRail (all channels)

Clicks

1

5.26% CTR

Recent Form Leads

No form leads in this period.

Recent Call Leads

No call leads in this period.

Ad Spend Over Time

2026-05-07 → 2026-05-13

Cost Per Lead Over Time

Lower is better
No CPL data in this period.

Leads Over Time

Calls + form submissions
No leads in this period.

YoY Monthly Comparison

Last 6 months · this year vs prior year
Orange = current year · Black = prior year

Spend vs. Budget Pacing

Toledo (Suburban) · daily budget from Google Ads

Daily

$25

Weekly

$175

Monthly

$750

Selected period · 2026-05-07 → 2026-05-13

Behind pace (underspending) · -100%
$1 actual$175 expected

Week to date

$1 actual$75 expected

Month to date

$1 actual$325 expected

Search Campaign Health

Search Impression Share

21.3%

% of available impressions captured

Lost IS — Budget

Demand missed due to underspend

Lost IS — Rank

78.7%

Demand missed due to ad rank

Spend by Match Type

Broad / Phrase / Exact

Ad Schedule — When Ads Are Serving (Toledo (Suburban))

Day-of-week × hour · Google Ads
0
3
6
9
12
15
18
21
Sun
Mon
Tue
Wed
Thu
Fri
Sat
Less
MoreHours in account timezone (Google Ads)

Call Volume Heatmap

Day-of-week × hour · CallRail (current view)
0
3
6
9
12
15
18
21
Sun
Mon
Tue
Wed
Thu
Fri
Sat
Less
MoreTimes shown in UTC

CallRail Health — Live

Lead totals come from our tracking sheets · CallRail powers call quality + LSA

Total Calls

12

Answered

100%

12/12

Missed / Abandoned

0%

0 calls

Voicemail

0

0% of calls

First-time Callers

67%

8 unique

LSA Calls

0

Google Guaranteed

Calls by Channel

From CallRail source_name

Year-to-Date & Trend — Toledo (Suburban)

YTD: 2026-01-01 → today

YTD Spend

$904.52

YTD Leads

10

Calls + Forms

YTD CPL

$90.45

YTD Spend ÷ YTD Leads

6-Month CPL Trend

Bars = leads · Line = CPL

Top Caller Cities

From CallRail customer location
CityStateCallsAnswered
ToledoOH3100%
PayneOH1100%
WashingtonNC1100%
PhoenixAZ1100%
TroyMI1100%
DetroitMI1100%
ClevelandOH1100%
AdarioOH1100%
Chicago (Kildare)IL1100%
St. PetersburgFL1100%

Running Keywords

Top 50 keywords by spend in this window

1 keywords
KeywordCampaignSpendConversions
window cleaning service near meToledo$0.560.00

Lead Mix

Calls vs form submissions
No data.

Project Type

From form submissions
No data.

Campaign Summary — Toledo (Suburban)

7 rows
CampaignClicksImpressionsCTRAvg CPCSpendSpend ShareAllocated CPL
Toledo1195.26%$0.56$0.56100.0%