Central Window Cleaning · KPI Dashboard

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Drill-downs:Cleveland Central Cleveland East Cleveland South Cleveland West Fort Wayne

PPC Performance Summary — Akron

vs. 2026 ago: same 2026-07-28 → 2026-08-26 window prior year

Ad Spend

$569.61new

Total Leads

16new

Cost Per Lead

$35.60new

Spend ÷ (forms + calls)

Click → Lead

16.7%

Leads ÷ Clicks

Avg CPC

$5.93

Year to Date — Akron

Spend YTD

$2,902.78

Jan 1 → 2026-08-26

Leads YTD

Calls + form submissions

CPL YTD

$50.93

Spend ÷ leads · year to date

ROAS

Coming soon · pending revenue integration

Lead Quality

Form Submissions

7new

Phone Calls

9new

Calls Answered (Ads+LSA)

—

0/0 from CallRail

Avg Call Duration

0m 0s

CallRail (all channels)

Clicks

5.67% CTR

Recent Form Leads

Date	Name	Service	Source
2026-07-30	Beth De Camara	—	Google Ads - Akron
2026-08-02	Paula Shaw	—	CES - Service Area - Lead Form - North Royalton
2026-08-04	Derek Crawford	—	Google Ads - Akron
2026-08-12	Niki Earnest	—	Google Ads - Akron
2026-08-20	Ernie Aczel	—	Google Ads - Akron
2026-08-21	Brett Sheber	—	Google Ads - Akron
2026-08-24	Niki Earnest	—	Google Ads - Akron

Recent Call Leads

Date	Phone	Duration	Status
2026-07-28	(330) 310-0669	6:28	completed
2026-07-29	(330) 319-3338	4:14	completed
2026-07-31	(857) 654-3068	0:00	no-answer
2026-08-04	(330) 338-7542	4:22	completed
2026-08-10	(843) 344-5984	5:24	completed
2026-08-12	(440) 725-4275	1:49	completed
2026-08-12	(330) 421-1894	0:16	completed
2026-08-17	(330) 592-4067	1:04	completed
2026-08-25	(330) 814-5115	5:52	completed

Ad Spend Over Time

2026-07-28 → 2026-08-26

Cost Per Lead Over Time

Lower is better

Leads Over Time

Calls + form submissions

YoY Monthly Comparison

Last 6 months · this year vs prior year

Orange = current year · Black = prior year

Spend vs. Budget Pacing

Akron · daily budget from Google Ads

Daily

$20

Weekly

$138

Monthly

$590

Selected period · 2026-07-28 → 2026-08-26

On pace · -4%

$570 actual$590 expected

Week to date

$64 actual$59 expected

Month to date

$488 actual$512 expected

Search Campaign Health

Search Impression Share

16.8%

% of available impressions captured

Lost IS — Budget

13.6%

Demand missed due to underspend

Lost IS — Rank

69.6%

Demand missed due to ad rank

Spend by Match Type

Broad / Phrase / Exact

Ad Schedule — When Ads Are Serving (Akron)

Day-of-week × hour · Google Ads

Sun

Mon

Tue

Wed

Thu

Fri

Sat

Less

MoreHours in account timezone (Google Ads)

Call Volume Heatmap

Day-of-week × hour · CallRail (current view)

No timestamped CallRail data in this window.

CallRail Health — Live

Lead totals come from our tracking sheets · CallRail powers call quality + LSA

Total Calls

Answered

—

0/0

Missed / Abandoned

—

0 calls

Voicemail

—

First-time Callers

—

0 unique

LSA Calls

Google Guaranteed

Calls by Channel

From CallRail source_name

No data.

Year-to-Date & Trend — Akron

YTD: 2026-01-01 → today

YTD Spend

$2,902.78

YTD Leads

Calls + Forms

YTD CPL

$50.93

YTD Spend ÷ YTD Leads

6-Month CPL Trend

Bars = leads · Line = CPL

Top Caller Cities

From CallRail customer location

No geo data in this window.

Running Keywords

Top 50 keywords by spend in this window

11 keywords

Keyword	Campaign	Spend	Conversions
pressure washing service	Akron	$169.90	2.00
professional window cleaning service	Akron	$118.23	4.50
window cleaning for homes	Akron	$105.75	1.95
window cleaning near me	Akron	$44.42	2.50
residential window cleaning	Akron	$37.08	1.00
building pressure washing service	Akron	$29.10	1.00
window cleaning company	Akron	$22.16	2.00
best pressure washing company	Akron	$15.68	1.00
pressure washing near me	Akron	$14.19	0.00
window cleaners near me	Akron	$12.05	1.00
commercial pressure washing near me	Akron	$1.06	0.00

Lead Mix

Calls vs form submissions

Project Type

From form submissions

Campaign Summary — Akron

29 rows

Campaign	Clicks	Impressions	CTR	Avg CPC	Spend	Spend Share	Allocated CPL
Akron	96	1,692	5.67%	$5.93	$569.61	100.0%	$35.60

Marketing Performance Scorecard

Central Window Cleaning — Marketing Performance Scorecard